Our Core Values

Around here, you are just a number. Number one, that is! We are here to serve you. Our world revolves around you. We want your visit to our practice to be the highlight of your day. Read our core values to see if they resonate with you.

Standard of Excellence – Providing exceptional care is what we are all about. We set and exceed our own high standards, constantly raising the bar for ourselves.

Respect your time – Our passion is treatment efficiency so we do everything in our power to customize your treatment length and finish your treatment on time. We work hard to create a schedule that runs on time. This means we work hard to see you at your scheduled time, complete your appointment efficiently and get you on your way to enjoy the rest of your day.

Enthusiasm – We love what we do so we are constantly sharing this feeling with you – it’s contagious. We want you to feel this excitement and believe that when you do, amazing things can happen.

Communicate, educate, motivate – We promise to thoroughly explain what we are doing and why. We know that when you understand what’s going on that we are able to achieve the best treatment results possible. We are committed to keeping you motivated during treatment to do what you need to do so that we finish your treatment on time.

Connection – Relationships matter to us—with you, your family, our team, our referring doctors and our extended dental team. We work hard to build open, honest and thriving relationships that ensure all your needs are met and you receive exceptional care.

Kaizen – We are always learning, adapting and looking for ways to improve. We believe there is always room for improvement in everything we do. We encourage feedback to help us make changes for the better and take what we do to the next level.

We saved the best for last…

Create glowing fans – We will transform your smile and use every interaction as an opportunity to delight you. Join us and become part of our Firefly orthodontics family. We want to make you glow.